When Fighting For Justice Empowers Others: We Refuse To Advertise Specific Brands To Achieve Social Justice!

(Wrigley’s) Mars, Inc., a private corporation that made $30 billion in revenue in 2010, is getting some good, free advertisement now-a-days–making plenty of money from all the people who are flooding stores trying to create a symbol for social justice.

There’s something that just DOES NOT feel right about the attempted meme here. It is like taking a serious issue and reducing it to a damn mockery. We don’t wanna chuckle when we think of how Trayvon Martin died. His cause is worth more than that to all of us.

Let’s be clear that we FULLY support the cause of gaining justice for Trayvon–that is not in question. What we are questioning is the support of a private corporation as an unintended consequence of trying to make a social statement.

Think about this, those bags of candy not only help to make Mars, Inc. rich, but think about where the taxes go–to the state and local governments in the area. So interestingly, purchasing that candy in Sanford, FL and surrounding areas may actually go to fund the piss poor police department and other agencies that have dropped the ball in the Trayvon Martin case.

But how can we blame you? After all, we’ve got major media outlets and celebrities encouraging this nonsense. Think for yourselves and stop playing “follow the leader” with your future!

We’ll walk you through it…

How much does a bag of candy cost? Now, multiply that by the number of people participating in these protests (both online and at rallies). We can’t tell you what to do with your money, but we’re sure all of that candy money can be used to more directly benefit the cause.

With all that money, people could try to force Mars, Inc. to donate the candy bags and send them to the Sanford PD.

With all that money, people could set up a lobbying firm on K Street in Washington, DC to advance the cause of justice and equality.

With all that money, people could start a corporation (a bank or even a candy company) owned by the contributors or community that ensures their families and communities can become as self-sustaining as Mars Inc. and the Mars family.

With all that money, people could start an investigative agency that would be available to investigate any future or ongoing cases of injustice, especially coverups by so-called authorities.

With all that money, people could surely do something besides help the rich get richer!

So no, Axiom Amnesia will not be buying any (insert brand name here) so they can fund a lobbying campaign against the interests of common people somewhere down the line or create more of those colorful advertisements that trick kids into an early lifestyle that can lead to diabetes and other ailments–not to mention that it makes this candy a symbol of social justice, which it is not.

THINK before you act!

Photo Credit: NewsOne – NewsOne campaign to encourage people to buy candy and send the wrappers to the Sanford Police Department in protest of their inaction in the Trayvon Martin Case.SIZE>


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Heit & Cheri





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